2023-2024 Academic Catalog

PMO 599 Introduction to Risk Communication

This course is an introduction to the basic principles of risk communication theory and practice. The student is oriented to the fundamentals, principles, and processes that have proven effective in communicating health risk in a high concern / low trust environment. Students are guided through the process of responding to difficult questions from a hostile or suspicious audience, of identifying key stakeholders, and working with the media. Students will, while working in a small group, develop and present a risk communication strategy for a provided scenario.

Credits

1.5

Prerequisite

Concurrence of Course Director